Need Hearing Care? Choose A Business Model!

Introduction You may not be aware of it…but when you choose a hearing provider you are also choosing a business model. One model works off the proposition that profits alone are the bottom line for generating future profitability. This model is exemplified by “Big Box” stores such as Costco and a legion of minimally trained hearing aid dispensers. The competing business model proposes that customer satisfaction drives customer loyalty…and customer loyalty drives profitability and growth. This business model is typified by audiologists trained in an end-to-end process of patient-centered hearing care. The following paragraphs will show that business model implementations …

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Months of Reviews…Still Invisible to Google!

After months of five star reviews…a great web site with lots of updated content…an active Facebook page…a productive Blog…and numerous five star reviews spreading throughout local review sites…Pacific Northwest Audiology still manages to evade Google’s efforts to place us in their search results! Still, we have been extremely busy due to “word of mouth” referrals, and some of our customers still manage to find our web site. It’s just a matter of time before Google allows us into their universe according to the three web witches …Reminds me of one of my favorite scenes in Shakespeare’s Macbeth: “Tomorrow, and tomorrow, …

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Dr. Li-Korotky Runs a Free Clinic at the Bend Senior Center

Dr. Li-Korotky provided free audiological services at the Bend Senior Center today. The original announcement follows: The audiological services included… Free consultations for hearing loss, tinnitus, and communication challenges/solutions. Free ear wax and eardrums check (using a lighted otoscope). Free “dangerous decibels” checks for personal listening devices (iPod, MP3). Free hearing aid cleaning, minor hearing aid repairs, and troubleshooting. The clinic was well attended and Dr. Li-Korotky scheduled quite a few follow-up appointments at Pacific Northwest Audiology. In the future the Doctor will offer free informational seminars on hearing, hearing loss, treatment solutions/options, and communication strategies. Additional Free Clinics will …

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